How to monetize your internet presence with an Earn.com Profile

Link your Earn.com profile on your social networks. Then promote it in your feed.

Let's suppose you've created an Earn.com profile and gone through the steps to set up a quality profile and get verified. Now you're ready to receive paid messages, and perhaps to donate the proceeds to charity! But how do you get people to come to your page and send you paid messages in the first place?

Link your Earn.com profile in your Twitter bio to drive traffic to your page.

We begin with the observation that your Earn.com profile is the page you likely want to come up first in Google search results for your name. Unlike your LinkedIn or your Twitter, every view of your Earn.com profile page is a possible monetization opportunity. As such it is the contact information that you want strangers to come across. By linking it from your social network pages, which already rank highly for your name, your Earn.com profile will quickly start attracting people searching for how to get in touch with you.

You can do this in two ways, which we can broadly group into passive and active demand generation.

Passive demand generation. First, put a link to your Earn.com profile at the top of all your public social media accounts (especially your LinkedIn and Twitter) and on the contact page of your personal website, if you have one. You should tell any curious friends that they can, of course, continue to message you for free through normal channels; the purpose of linking your Earn.com profile is not to charge your friends but to provide a way for serious members of the general public to contact you in a business context. By putting a link to your Earn.com profile on your social media pages and your homepage, people who google you will now know how to get your attention.

Make your Earn.com profile your preferred mode of contact on LinkedIn, as shown.

Active demand generation. Next, consider using social networks like Twitter and LinkedIn and carefully configured email autoresponders to actively drum up demand. For Twitter, it is as easy as just tweeting out a link to your Earn.com profile with a note on the questions you're answering and the charity you're supporting. And for LinkedIn, you can go through your LinkedIn InMail inbox and just reply to every inbound message with a link to your Earn.com profile.

Here are a few more examples as inspiration:

• Joel Grus has asked recruiters to contact him through his Earn.com profile, identifying the most serious offers by their willingness to pay.
• Muneeb Ali set up an auto-responder and asked people sending sales emails to compensate him for his guaranteed attention.
• Several prominent investors have encouraged people outside their network to pitch them through their Earn.com profiles, and committed to donating the proceeds to charity.

Note that each of these cases are examples of fundamentally commercial contexts (recruiting, sales, fundraising) where (a) both parties stand to make a profit from a successfully consummated transaction but (b) where the message recipients (the recruit, the executive, the investor) are typically overloaded and lack the time to sort the wheat from the chaff.

That's the kind of situation you should aim for as you think about monetizing your profile. In what contexts can you add business value? Which types of people want to buy your time, but can't currently reach you? And how can you get a link to your profile in front of them? Just replying to everyone in your LinkedIn InMail inbox with your Earn.com profile may be a good way to start, because they've already shown a willingness to pay to reach you.

We'll be rolling out more tools soon to help you drive traffic to your profile, based on the idea that everyone's time can have economic value in the right context. In the meantime, start linking your Earn.com page from your social profiles and start boosting demand for your time!
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Facebook launches 'Memories,' a new home for reminiscing

Facebook today is introducing a dedicated page called "Memories," where you can reflect on the moments you've shared with family and friends over the years. The page is essentially an expanded collection of familiar Facebook features, like "On This Day," which lets you look back on this date last year and the years prior, as well as other memory recaps and memories you've shared with friends.

The content found on the Memories page isn't necessarily new, it just now has its own section on Facebook so you can more easily find it at any time.

Among the other options you'll see here is the "Friends Made on this Day" feature, which includes a list of friends you made on this same day in the past. You'll also see special videos and collages to celebrate your "friendversaries" – the term Facebook coined for celebrating the day you and someone became Facebook friends.

You've likely seen these video collages pop up in your News Feed before with their collections of shared photos set to upbeat music.

Also on this page are "Memories You May Have Missed," for those who don't log in often enough to see these sharing suggestions in their Feed, and"Recaps of Memories" – meaning those seasonal or monthly recaps that have been bundled into a short video or message ready for sharing.

The social network had first introduced these memory recaps just over a year ago, as a way to encourage more personal sharing on a network where organic sharing has been on the decline.

The company has tried a number of things to try to push more people to post their own messages and comment on friends' updates  – like adding colored backgrounds for status updates and adding support for GIFs in comments, among other things.

It even bought a briefly popular teen messaging app tbh, to power a new "Did You Know" social questionnaire which outright asked Facebook users to share personal tidbits.

But these days, people aren't sharing as much personal content on Facebook directly, as before when it was the only game in town.

Now users' posts are spread around on other social media sites, like Snapchat and Instagram (luckily it owns this one too), as well as through private messaging channels – where Facebook also has a large stake through WhatsApp and Messenger.

Memories are also tied to Facebook's focus on time-well-spent efforts, which aim to increase the focus on quality engagement on Facebook, even if time on site suffers as a result.

For what it's worth, Facebook notes the Memories feature includes controls to adjust what content you want to see, as some memories are not always things you want to revisit.

"We know that memories are deeply personal — and they're not all positive. We try to listen to feedback and design these features so that they're thoughtful and offer people the right controls that are easy to access," writes Facebook Product Manager, Oren Hod, in an announcement. "We work hard to ensure that we treat the content as part of each individual's personal experience, and are thankful for the input people have shared with us over the past three years," Hod said.

Memories will be available through the Memories bookmark either to the left of the News Feed on the desktop, in the "more" tab in the bottom right of the mobile app, through notifications and messages in the News Feed, and through Facebook.com/memories.

from TechCrunch

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Work offline in Gmail - G Suite Administrator Help

Work offline in Gmail

Gmail Offline
Try G Suite

Gmail offline is a feature of the Gmail Early Adopter Program (EAP). Before you can enable Gmail offline, you need to opt in to the Gmail EAP.

Even when internet access isn't available, you can read, write, search, delete, and label email messages using Gmail offline. Later, when a connection is available, Gmail automatically updates and sends messages in your outbox and downloads updates from the server.  By default, Gmail stores the last 30 days of mail, including attachments. Spam and trash are not stored. To work offline in Gmail, you need the latest version of the Chrome browser, version 61 or later. 

Note: Keep Gmail open in only one tab for offline capabilities to work properly.  

Enable Gmail offline for your domain

As a G Suite administrator, you must enable offline capabilities for your domain before users can turn on Gmail offline in their Gmail settings. Gmail offline is off by default.  

1.      Sign in to your Google Admin console.

Sign in using an administrator account, not your current account ysiamhere@gmail.com

2.      Scroll to Gmail web offline.

3.      Check the Enable Gmail web offline box.

4.      (Optional) If you want offline content deleted for all users when they sign out of their Google account, check the Force deletion of offline data on log out of Google account box. This prevents users from keeping content on their local devices.   

5.      Click Save. It may take up to an hour for changes to propagate to all users.  

Have users enable Gmail offline 

Users who want to work offline need to enable Gmail offline individually in their Gmail settings.  

1.      Click the Offline tab.

2.      Check the Enable offline mail box. 

3.      Under Security, select one of the following to indicate how to handle offline content when you sign out of your Google account. 

·         Keep offline data on my computer. Data stored on your device will not be deleted when signing out of your Google account or when changing your password. To delete account data from your device disable offline mail and save changes.

·         Remove offline data from my computer. Data will need to be resynced to your computer when signing back into Google.com Mail. It may take a few hours to resync the mailbox.

Set Gmail offline preferences

By default, Gmail offline stores the latest 30 days of email and attachments on your local device, and Chrome allows Gmail to use up to 7% of your available hard drive space for offline content. To reduce the amount of storage space your offline content uses, uncheck the Download attachments box in Sync settings or reduce the storage duration to 7 days.    

1.      Click the Offline tab.

2.      Choose a value in Sync settings.
Values are 7, 30, and 90 days.

3.      (Optional) Uncheck the Download attachments box.

4.      Save your changes.  

Tip: To ensure that you’ll always be able to access Gmail offline services, keep a Gmail tab open, even when you shut down your computer.   

Troubleshoot common issues

Take note of common issues you might experience while working in Gmail offline. 

Offline capabilities stop working

·         If a G Suite admin disables Gmail offline for a domain, it becomes unavailable to individual users, even if they've enabled it in their Gmail settings. 

·         Gmail offline services only work when Gmail is open in one tab. Check your browser tabs and close any additional tabs running Gmail. 

Gmail won’t open or quits unexpectedly

If Gmail won’t load or stops working, try clearing your browsing history:

1.      Check the Browsing history box and click Clear Data.

Gmail offline is out of storage space

If your mail contains a large number of attachments, uncheck the Download attachments box in Sync settings and reduce the storage duration to 7 days (see steps 1 through 5 above).   

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3 Marketing Jobs of the Future & How to Land Them Before Anyone Else

When you’re job hunting, you’re probably cruising Glassdoor, LinkedIn, and job boards and following your favorite companies on social media looking for a job posting that calls your name. But what about roles that don’t currently exist?

Content marketing has been around for more than a century, and it’s evolved quite a bit since its early days. Now, organizations across nearly every industry use content marketing as part of their marketing strategies, and it’s estimated that the industry will be worth $412 billion by 2021.

That’s a big market, and it’s one that you can be a part of, whether you can find a role for yourself in the industry just yet or not. Because that’s the thing about dynamic, growing industries — even if a certain role doesn’t exist quite yet doesn’t mean it won’t soon, or that you can’t make it happen with the right experience.

Here are three specialty jobs in content that will be in demand among high-performing marketing teams before you know it — and how to land them when they do exist:

1. Content Distribution Expert

Every company creating content also needs to distribute it, and marketers are learning that simply sharing links to their content on Twitter is not enough. That’s where the distribution expert comes in.

There are many ways to reach audiences online, and this person knows them all. She understands multiple social media networks, the audiences unique to each, and how to best promote content on each one. She stays up-to-date on the latest platforms, and she’s familiar with the programs to measure her approach and strengthen her team’s online communities.

How to Land It: Become an expert in all things social media. Join and be active on diverse platforms, and keep your eye out for up-and-coming networks. Study what makes content successful on each platform and how brands — not just individual users — use it to reach certain audiences. Then, get ready for your interview by preparing examples and ideas of how you can tailor that company’s content and grow its presence.

2. Director of Freelancing

More and more companies are outsourcing content creation, and freelancers are picking up a lot of that work. Because they’re not employees inside the company, though, marketing teams may worry freelancers will struggle to create content that fits the brand’s voice.

That’s where the director of freelancing steps in. He manages freelancers and any other outsourced content partners to ensure that everything aligns with the brand voice and strategy. This person makes sure that his team is able to consistently publish effective content, no matter who produces it.

How to Land It: There are two keys to preparing for this role. The first is being part of the freelance community. Learn about managing the relationship between a company and a freelancer by working as a freelancer yourself.

Second, become deeply familiar with the company’s voice. Know it so well you hear it in your sleep — that’s how well you should know it. That sense is going to be tremendously important in a director of freelancing role.

3. Audience Advocate

All marketing teams connect their brand to their audience. To do that, they need to know who their audience truly is — and that’s where the audience advocate shines.

Better than anyone, this person understands her brand’s audience. Through continuous research, she understands the audience’s needs, struggles, and passions, and she’s able to help her team speak to those audience members in ways that effectively drive them to take action. She’s always looking out for her audience’s needs, and she’s able to use her knowledge to help measurably grow her company’s following.

How to Land It: Skills in analytics and empathy will be equally important to landing this role. Analytics will help you understand the data behind customer behavior, and empathy will give you the tools you need to communicate in ways that resonate with others and drive desired behavior. As always, do your research on the company before an interview and learn what you can about its target audience. Then, come prepared with ideas for messaging, offers, or campaigns that can help it build deeper relationships with the members of that audience.

Marketing is always evolving, and content presents lots of opportunities for growth. These are just three jobs that will exist on content marketing teams in the future, but there will be many, many more. If you’re interested in getting involved in content marketing, start learning today, and you’ll be the perfect fit for your dream job of the future.

Google is launching their new app - Neighbourly fpr India

Neighbourly by Google is a Q&An app for your neighborhood, currently in beta in India.

Desktop Preview Screenshot

Which is the safest park for kids in this area? Any affordable maths private tuition around here? Best ayurvedic chemist nearby?

In the course of a day, local questions come up all the time. In big cities across India, it’s getting harder to get good answers to these questions because cities keep changing, including the people who live there. People nearby often have the best information you need, but they’re too busy these days to stop and chat on the street or in the park. And group chats keep getting bigger and noisier — and fill up with those "Good Morning" messages.

And yet we need answers. That's why we built Neighbourly, a neighbourhood app that helps you ask your neighbours questions, be a local expert, and keep up with your neighbourhood. With Neighbourly, your questions get routed to the right neighbors instantly, and then they can write back with the most up-to-date, relevant and accurate info.

Neighbourly is the human, helpful, and local way to ask and answer questions.

So you can make your neighbourhood better, together.

Find Neighbourly in Play Store